TY  - BOOK
AU  - Burkitt, Hugh
AU  - Zeally, John
TI  - Marketing Excellence: Winning Companies Reveal The Secrets Of Their Success
SN  - 8126514175
U1  - 658.8 
PY  - 2007///
CY  - New Delhi
PB  - Wiley India Pvt. Ltd.
KW  - Management
KW  - Marketing Excellence
ER  -