TY  - BOOK
AU  - Ramaswamy, V S
AU  - Namakumari, S
TI  - Marketing Management: Global Perspective Indian Context
SN  - 9781259026416
U1  - 658.8 
PY  - 2014///
CY  - New Delhi
PB  - Mc Graw Hill
KW  - Marketing
ER  -