TY  - BOOK
AU  - Cooper, Donald R
AU  - Schindler, Pamela S
TI  - Marketing Research: Concepts And Cases
SN  - 70600910
U1  - 380.1 
PY  - 2006///
CY  - New Delhi
PB  - Tata Mc Graw_Hill
KW  - Management
KW  - Marketing Research
ER  -