TY  - BOOK
AU  - Malhotra, Naresh K
AU  - Dash, Satyabhushan
TI  - Marketing Research: An Applied Orientation
SN  - 9788131731819
U1  - 380.1 
PY  - 2014///
CY  - New Delhi
PB  - Pearson
KW  - Marketing
ER  -