TY  - BOOK
AU  - Prout, Jack
TI  - Trout On Strategy: Capturing Mindshare, Conquering Markets
SN  - 70587604
U1  - 658.4012 
PY  - 2004///
CY  - New Delhi
PB  - Tata Mc Graw Hill
KW  - Management
KW  - Trout On Strategy;Capturing Mindshare;Conquering Market
ER  -