TY  - BOOK
AU  - Bird, Drayton
TI  - Commonsense Direct And Digital Marketing: A Tactical Playbook For Managers And Executives
SN  - 8175543728
U1  - 658.8 
PY  - 2008///
CY  - New Delhi
PB  - Kogan Pages
KW  - Commonsense Direct & Digital Marketing
KW  - Management
ER  -