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St. Joseph’s College of Engineering and Technology, Palai

Choondacherry P.O, Palai, Kottayam 686 579, Kerala, India.

Library and Information Division

Advertising And Promotion (Record no. 1108)

MARC details
000 -LEADER
fixed length control field 00490nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781259026850
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.111
Item number BEL/A
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Belch, George E
245 #0 - TITLE STATEMENT
Title Advertising And Promotion
Remainder of title Integrated Marketing Communication Perspective
250 ## - EDITION STATEMENT
Edition statement 9
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Mc Graw Hill
Year of publication 2014
300 ## - PHYSICAL DESCRIPTION
Number of Pages 1016
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Belch, Michael A & Purani, Keyoor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Full call number Accession Number Koha item type
      MBA St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Bill date: 06-06-2016, Bill no: 312, Order date: 06-06-2016, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 3 659.111 BEL/A 45201 Books
      MBA St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Bill date: 06-06-2016, Bill no: 312, Order date: 06-06-2016, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 3 659.111 BEL/A 45202 Books
      MBA St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Bill date: 06-06-2016, Bill no: 312, Order date: 06-06-2016, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 3 659.111 BEL/A 45203 Books
      MBA St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Calicut Books, Bill date: 17-07-2018, Bill no: 4648, Order date: 04-07-2018, Order no: AD.AIII/LID/23, 725.00 No. of copies: 1 659.1 BEL/A 46118 Books
      MBA St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 18-05-2015, Bill no: 328, Order date: 22-03-2016, Order no: SJCET/GIII/LID, 835.00 No. of copies: 1 659.111 BEL/A 32838 Books
        St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 20-06-2015, Bill no: 321, Order date: 10-02-2015, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 5 659.111 BEL/A 32289 Books
        St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 20-06-2015, Bill no: 321, Order date: 10-02-2015, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 5 659.111 BEL/A 32290 Books
        St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 20-06-2015, Bill no: 321, Order date: 10-02-2015, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 5 659.111 BEL/A 32291 Books
        St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 20-06-2015, Bill no: 321, Order date: 10-02-2015, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 5 659.111 BEL/A 32292 Books
        St Josephs College of Engineering and Technology Palai St Josephs College of Engineering and Technology Palai MBA(KTU) 15/12/2022 Vendor name: Current Books (India) P Ltd, Bill date: 20-06-2015, Bill no: 321, Order date: 10-02-2015, Order no: SJCET/GIII/LID/, 625.00 No. of copies: 5 659.111 BEL/A 32293 Books

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Mr. Justine Thomas

Mr. Justine Thomas

Librarian (Gr. I)

Email: librarian@sjcetpalai.ac.in

Phone: +91 94476 94464

Mr. Centil Jose

Mr. Centil Jose

Librarian (Gr. II)

Phone: +91 94964 64673

Mr. Geo Mathew

Mr. Geo Mathew

Librarian (Gr. III)

Phone: +91 94477 63627

Mr. Sibin Sebastian

Mr. Sibin Sebastian

Librarian (Gr. III)

Email: sibin.sebastian@sjcetpalai.ac.in

Phone: +91 88934 36127

Library Contact:
Email: librarian@sjcetpalai.ac.in, justine@sjcetpalai.ac.in
Address: Librarian, Library & Information Division,
St. Joseph’s College of Engineering & Technology, Palai, Choondacherry PO, Plassanal (Via), Kottayam PIN – 686 579, Kerala.
Phone: 04822 – 239 825 (Ext. 825)
Mobile: +91 94476 94464

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