Marketing Management (Record no. 20915)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00411nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8178086549 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENG |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Pearson Education Asia |
| Year of publication | 2003 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| St Josephs College of Engineering and Technology Palai | St Josephs College of Engineering and Technology Palai | B-Tech (KTU) | 15/12/2022 | Vendor name: V Publishers Book Stall, Bill no: 1919, Discount: 29, Net price: 220.10 | 310.00 | No. of copies: 1 | 658.8 KOT/M | 6247 | Books | |||
| St Josephs College of Engineering and Technology Palai | St Josephs College of Engineering and Technology Palai | B-Tech (KTU) | 15/12/2022 | Vendor name: V Publishers Book Stall, Bill no: 2402, Order no: SJCET/LID/B/114/126, Discount: 30.2, Net price: 216.38 | 310.00 | No. of copies: 1 | 658.8 KOT/M | 8146 | Books | |||
| St Josephs College of Engineering and Technology Palai | St Josephs College of Engineering and Technology Palai | MBA(KTU) | 15/12/2022 | Vendor name: V Publishers, Bill no: 2367, Discount: 26, Net price: 229.40 | 310.00 | No. of copies: 1 | 658.8 KOT/M | 11013 | Books |
