St. Joseph’s College of Engineering and Technology, Palai

Choondacherry P.O, Palai, Kottayam 686 579, Kerala, India.

Library and Information Division

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Marketing Strategy A Life Cycle Approach

By:

Lee, Alvin

Contributor(s):

Edwards, Mark G

Material type: Text

Text

TextLanguage: ENG Publication details: New Delhi Cambridge University Press 2014Description: 291ISBN:

97811074144419

Subject(s):

Marketing

DDC classification:

658.401 2 LEE/M

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Books	St Josephs College of Engineering and Technology Palai MBA(KTU)	MBA	658.401 2 LEE/M (Browse shelf(Opens below))	No. of copies: 1	Available	45559

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Previous	658.401 2 DES/E Erp To Z2rp A Case Study Approach	658.401 2 EDW/M Marketing Strategy Case Book	658.401 2 HUN/E Essentials Of Strategic Management	658.401 2 LEE/M Marketing Strategy A Life Cycle Approach	658.401 2 LEO/E Enterprise Resource Planning	658.401 2 RES/S Strategic Project Management Transformation	658.401 2 SUM/E Enterprise Resource Planning	Next

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Mr. Justine Thomas

Mr. Justine Thomas

Librarian (Gr. I)

Email: librarian@sjcetpalai.ac.in

Phone: +91 94476 94464

Mr. Centil Jose

Mr. Centil Jose

Librarian (Gr. II)

Phone: +91 94964 64673

Mr. Geo Mathew

Mr. Geo Mathew

Librarian (Gr. III)

Phone: +91 94477 63627

Mr. Sibin Sebastian

Mr. Sibin Sebastian

Librarian (Gr. III)

Email: sibin.sebastian@sjcetpalai.ac.in

Phone: +91 88934 36127

Library Contact:
Email: librarian@sjcetpalai.ac.in, justine@sjcetpalai.ac.in
Address: Librarian, Library & Information Division,
St. Joseph’s College of Engineering & Technology, Palai, Choondacherry PO, Plassanal (Via), Kottayam PIN – 686 579, Kerala.
Phone: 04822 – 239 825 (Ext. 825)
Mobile: +91 94476 94464

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